Our Online Advertising strategies include:
1. SEO natural promotion on Search Engines (best conversion, long term.)
2. Email advertising (lowest cost, short term.)
3. Pay Per Click advertising on Search Engines (good for seasonal promotion)
4. Banners advertising (only suitable for superb brands reminding)
Hope this comparison helps you choose the best online advertising strategies upon your needs, especially the first 3 are much more cost-effective than traditional advertising tools like newspaper or magazine.